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{"id":18825,"date":"2012-05-10T00:00:00","date_gmt":"2012-05-10T03:00:00","guid":{"rendered":"https:\/\/www.logicadigital.com.br\/a-web-nos-smartphones\/"},"modified":"2023-08-01T15:05:41","modified_gmt":"2023-08-01T18:05:41","slug":"a-web-nos-smartphones","status":"publish","type":"post","link":"https:\/\/www.logicadigital.com.br\/a-web-nos-smartphones\/","title":{"rendered":"A web nos smartphones"},"content":{"rendered":"Usu\u00e1rios passam 81,5% do tmepo online em aplicativos e esquecem de usar navegador<\/em> <\/span><\/p>\nUm estudo realizado pela comScore, mostrou que os usu\u00e1rios de smartphones passam 81,5% de seu tempo online em aplicativos e apenas 18,9% em browsers. Aproveitando j\u00e1 a oportunidade, o instituto aproveitou a ocasi\u00e3o para anunciar a ferramenta Mobile Metrix 2.0, que monitora os h\u00e1bitos dos usu\u00e1rios de plataformas m\u00f3veis. <\/span><\/p>\nA pesquisa envolveu quase 100 milh\u00f5es de internautas norte-americanos com mais de 18 anos, com a finalidade de explicitar a crescente import\u00e2ncia dos aplicativos nos celulares e o reduzido espa\u00e7o ocupado pela Web. <\/span><\/p>\nConfira abaixo os servi\u00e7os mais utilizados em smartphones no m\u00eas de mar\u00e7o (2012): <\/span><\/p>\n\n
\n- Wikipedia: 99,8% do tempo<\/span><\/li>\n
- Yahoo: 25,3%<\/span><\/li>\n
- Google: 19%<\/span><\/li>\n
- Facebook: 20%<\/span><\/li>\n
- Amazon: 14,3%<\/span><\/li>\n<\/ul>\n<\/div>\n
Entretanto, alguns servi\u00e7os conseguiram coloca\u00e7\u00f5es excepcionais, mesmo que s\u00e3o visitados somente a partir dos programas oficiais. Confira a lista de posicionamento: <\/span><\/p>\n\n
\n- Apple: 99,7%<\/span><\/li>\n
- Itunes e Cooliris: 100%<\/span><\/li>\n
- Zynga, Twitter e Rovio: 99,6% \u2013 99,5% e 96,3%<\/span><\/li>\n<\/ul>\n<\/div>\n
Outro fator importante que a pesquisa constatou, foi o comportamento dos internautas nas tr\u00eas plataformas mais populares dos Estados Unidos: iOs, Android e BlackBerry OS (os tablets n\u00e3o foram inclu\u00eddos na pesquisa, uma vez que a tela maior pode encorajar a visita a sites convencionais). Assim, \u00e9 cedo para dizer que a web est\u00e1 morrendo nos dispositivos m\u00f3veis, entretanto, pelo menos nos smartphones, os dados comprovam que a tend\u00eancia \u00e9 que ela fique cada vez mais insignificante. <\/span><\/p>\nSaiba como a L\u00f3gica Digital pode lhe auxiliar no desenvolvimento de sites<\/a>, como aparecer no Google<\/a> ou como anunciar no Facebook<\/a>.<\/strong><\/em><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"Usu\u00e1rios passam 81,5% do tmepo online em aplicativos e esquecem de usar navegador.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[26,766],"tags":[240],"class_list":["post-18825","post","type-post","status-publish","format-standard","hentry","category-blog","category-noticias-em-geral-blog","tag-smartphones"],"acf":[],"yoast_head":"\n
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